OUR PHILOSOPHY
People, Planet, and Profit are not mutually exclusive.
Most executives dedicate a significant portion of their free time to supporting not-for-profit organizations and serving on Boards. Despite the impression that one gets from the general tenor in the world today, charitable giving in the United States has been on a steady rise since 2009. As the "Millennial Generation" rises to take the reins from the Baby Boomers, they are demanding a new paradigm. The 2015 Nielson Report on Global Corporate Sustainability indicated that 66% of consumers worldwide are willing to spend more on a product if it comes from a sustainable brand. Millennials bested the average; weighing in at a 73% commitment to sustainable practices. More importantly, 81% expect companies to make public declarations of their good citizenship.
That's where we come in. We put the "human" into data driven organizations.
Millennials are looking for four major qualities in order to do business with an organization. First, they expect companies to be actively engaged in the betterment of society and in finding solutions to current social problems. Second, they want to see companies that prioritize those qualities. Third, they prefer supporting companies that are public about their efforts... and they demand an open and honest corporate culture. Finally, they want to see a path to engagement; they appreciate companies with a social plan that provides a platform for the consumer, themselves, to engage in terms of time or money.
We exist at the point where personal philanthropy, corporate responsibility, and sound business strategy meet. We help professional services firms and investors organize their giving into a coherent plan; one that provides increased market share and a boost to the bottom line. We show you how "doing good" can be good for everyone involved. In the most basic sense, we serve as a bridge between the corporate world and the non-profit sector. On the opposite side, we can help not-for-profit projects come to fruition and we can facilitate public - private partnerships across the globe.
It doesn't matter if you aren't yet large enough to sustain a corporate responsibility office - you still can benefit from the practice while you do some good in the world. Take a look at your company bios, look at the diverse philanthropic interests of your team... and, then, call us. We can help those diverse interests become focused assets that expand your revenue and boost your market share.
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